What it Measures

The EPI assesses attitudes towards cultural differences along a broad continuum. From openness and acceptance to stronger cultural bias and exclusionary beliefs.

Specifically, it explores:

• implicit and explicit cultural preferences
• tolerance for cultural difference
• patterns of stereotyping and judgement
• openness to intercultural interaction

How the EPI Is Used

The EPI is intended for developmental, educational, and reflective contexts, such as:

• DEI and inclusion initiatives
• HR and L&D programmes
• Individual coaching and self-reflection
• Cultural awareness and bias training
• Pre- and post-learning reflection

It is not designed for recruitment, performance management, or disciplinary processes

How It Works

1. The participant completes the online inventory
2. Responses are automatically scored
3. An overall ethnocentrism score is calculated
4. A personalised downloadable outcome report is generated immediately
5. Results are used to support reflection or guided discussion

No certification or manual interpretation required.

Time to Complete: approximately 12–15 minutes

Report access: immediate upon completion

What’s Included in the Outcome Report

• Overall ethnocentrism score
• Placement within a clearly defined score range
• Plain-language explanation of what the score indicates
• Likely attitudes and behavioural tendencies associated with the range